TEDxUofW 25-26 Identity Design

Working in a team of 6 designers, I created a visual identity for University of Washington’s TedX team. UW’s 2026 theme is Imprints, which emphaiszes memories that leave impressions that last forever, and how the imprints often require a reflection and exploration of our experiences with people, memories, and life. Evolving around this theme, I explored various conceptualization of imprints and their nature of intertwinement. 

Alongside with logo works, I worked on creating sponsor packets, web interface, promotional video, and event brochure.